Question #6: CEO Success Series
Even the most competent organizations tend to face market competition. What are the strategies employed by you to thwart this competition? What, according to you, are the company’s key differentiating factors?
As in any large industry, PGF faces market competition in all aspects of its manufacturing services, from cable to PCB assembly. Naji Gebara employs his strong leadership skills and community-based strategy against all competition. The main differentiating factors include team unity, company transparency, and service capability. Employees utilize immense teamwork and advanced technologies with each project to meet customer specifications with high-quality products. Additionally, as a solutions provider, PGF maintains complete transparency with customers to ensure absolute satisfaction and a strong manufacturing relationship.
The most significant advantage held by PGF is the unity of our teams. From Naji’s ambition to move forward, he brings an entire team with him past the finish line. With the second core value noting that employees are treated as family, the encouragement of others can be found in every step of the process. With a spotlight on new market trends, our internal focus on our members’ preparedness shines through conversations with potential customers and suppliers. As one team, PGF can meet deadlines, produce quality work, and continue to grow.
For PGF, our vital differentiating factors include transparency and the need to provide solutions. In short, PGF is a solutions provider. We will give honest feedback to prospective and customer contacts. In order to move forward through any PGF project, customers are guaranteed all questions are answered swiftly and efficiently. Tracy McGraw, the Manufacturing Manager from Essen Bioscience, noted,
“We sincerely appreciate your responsiveness and the way you conduct business…When placing an order with PGF, we received exceptional customer service with extensive product knowledge” (Tracy McGraw, Essen Bioscience).
This testimonial notes one instance of our dedication to customers in any project. Whether it be providing unique prototype services or additional steps for cable assembly, PGF is willing to adapt to the project at hand
Furthermore, a focus on well-rounded capabilities means that our facility handles printed circuit board, box build, and cable/wire harness assembly services. These new areas of expertise allow us to contribute that much more to our customers. Each service provided broadens the scope of the PGF future. Although market competition may be present, PGF allows customers to engage in multiple orders, services, and projects from a single and trustworthy company. The ability to produce high-volume orders showcases the strength of PGF and differentiates itself from other manufacturers within the industry.
PGF Market Competition Strategy
The key to facing market competition is to compete with yourself first. As a practice that PGF stands for, fear not your competitor but your ability to perform. The PGF focus remains on increasing productivity, customer satisfaction, and raising internal expectations. Learn more about the selection of PGF capabilities and request a quote today!